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Fitness trends for 2021

Shower to Shower brand manager Claire Bowen says that this year has brought about a real need for humanity to boost their feel-good hormones and take every opportunity to be as fit and healthy as possible.



“In the same way that a fragrance can positively improve your mood, so too can exercise dramatically improve your health.

With everything going on around us, it’s imperative to find a fun active endeavor that suits your personality, your budget, and the time you have available.”


Here are five fitness trends you need to know this year

A holistic approach to getting and staying fit

With the increased health risks posed as a result of a pandemic, it’s more important than ever to view fitness holistically.

It’s not only how you move that affects your overall health and well-being, but rather a combination of nutrition - the most obvious, but also sleep and even meditation.

It’s important to understand the impact of rest and mental health on fitness levels. If you’re running yourself ragged on minimal sleep and poor nutrition, then the fitness benefits don’t mean much.

Internationally, the focus on understanding all elements of wellbeing is drastically impacting exercise programs.


Find your fit squad

What’s better than finishing a long run and getting a personal best time? Doing it with a friend! 05:00 am alarm clocks are easily silenced without accountability. The importance of a ‘fit squad’ is immeasurable.



Someone to cheer you on, make sure you show up, lift you when you fall. Find your fit squad and offer them the same support that you’d expect for yourself.

Lean on those around you to make sure you meet your goals. The best part? We might not be able to socialize in a pandemic, so running outdoors with a mate just became that much more attractive!


Virtual fitness

The meteoric rise of virtual fitness has continued well past the first lockdown. Using digital streaming you’re able to attend group, individual, or even pre-recorded instructional exercise programs online.

South Africans continue to log onto YouTube, Facebook, and Instagram Live as well as subscription fitness offerings.



More people are getting sweaty in their lounges than ever before, and like it or not - this trend is set to continue.

People are realizing that you don’t need expensive gym contracts to move your body - you just need a device and an internet connection, a skipping rope.


Exercise app

In keeping with fitness trend number three, and taking instruction on fitness from virtual sources - so too are people around the world downloading apps to keep them on track.



Apps like MapMyRun, RunKeeper, MyFitnessPal, Noom, and others are ideal ways to keep your goals in sight.

The apps track progress over time which works wonders for motivation and usually sync with your watch software (Garmin, Apple, etc).


Fun with a bit of fitness

If gaming is more your vibe, then you’ll like this trend. The video game industry has incorporated fitness into their games by using body movement as the main controller.



Video games like Just Dance 2021 encourage dance, as the name suggests, to move up a level.

Xbox and Nintendo also offer various games that double up as a fitness class, and it’s such fun, you won’t even notice that you’re building up a sweat.

An added bonus is the ability to connect with players virtually which means just a little bit of connection at a time that we’re all having to stay apart.