Ever try out a primer and think, “Not for me”? The whole point of them is to create a smooth canvas that our makeup can cling to, so why do so many of them end up creating excess oil, caking up our foundation, breaking us out or doing nothing at all?
It’s true that not all primers are created equal, and sometimes you’re better off going foundation-first rather than using a base not worth your money or time. When a brand hits it right though? You’ll wonder how you ever wore makeup without primer. The difference is undeniable. Just ask Olivia Culpo! When it comes to a flawless complexion, there’s no need to look further than the stunning face of Culpo. She recently posted a photo of her radiant glow on Instagram, writing in her caption, “It’s really dry here so I’ve been wearing @lauramercier hydrating primer. GAME CHANGER.” Culpo is a Laura Mercier partner, and knowing that she could probably partner with any beauty brand in the world, we know this primer must be top of the line!
This Pure Canvas primer has nearly 800 reviews on Nordstrom alone, and shoppers say it “helps [their] makeup sit so beautifully.” They “love how it feels” on their skin too, hydrating it without leading to unwanted oil. They’re “so impressed” with the “flawless application.” Even one reviewer who had sworn off all primers now say they’re a “primer convert” thanks to this one!
This sulfate-free, paraben-free, fragrance-free and silicone-free primer is made for all skin types especially dry. It may not only give you an otherworldly glow, but it may also extend the wear of your makeup, keeping its natural finish for an entire day. We can thank the smoothing olive extract and the marine hydra botanicals that claim to replenish skin and promote long-term moisture recovery.
P.S., don’t let all of that moisture scare you.
This primer is super lightweight, and you only need a dime-size amount for your whole face!Shoppers say that they “100% recommend” that every makeup wearer tries this primer out. Even those who don’t wear makeup might love the radiance it adds to their complexion. People are repurchasing it again and again, and we’re here for it. Flawlessness never gets old, after all!
